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Understanding the scope and utility of Sanity testing


Testing is a big challenge. A tiny, disregarded bug can smash the core functionality of the product. To verify that planned functionality of the product is functioning as expected varied testing phases are engrossed. Sanity test or Sanity check is [...]

How Pay Monthly Schemes Can Benefit Your Business


All over the world, businesses are dropping the concept of a one-off payment in favour of pay monthly schemes. Whether it’s a music streaming service, a mobile phone provider, or even a furniture retailer, it seems that these monthly payment [...]

Make Everything Simple with Zero Bounce Email Validation System

Email Marketing

How often do you find the person you have sent an email to not replying your message, feeling bummed about it, only to find that the email address is not actually valid? If this happens one time or two, that [...]

5 Old School Marketing Tricks that Still Work


As the world becomes more and more centred around digital, you may think this is where you need to be focussing your marketing efforts. And yes, of course, you should have a website, blog and social pages. But, there are [...]

The First Customers: The Determinant Factor of Your Success in Running Your Business


Are you now starting your business? Is your on-going business your first business at all? When pioneering a business, most beginners will encounter some obstacles that hamper their business. One of them is the limited stock inventory, the inability to [...]

Ecommerce Shipping Strategies: 3 Companies To Learn From


The world of ecommerce is best known for its wide variety of products, low prices, and ‘click to buy’ business model. The lesser aspect that we all take for granted is the shipping. Where data-driven analysis has turned the lowering [...]