This is guest post by Anil Gupta who blogs about make money online. You can also write for TechMaish, Read Guest Blogging.
“Social Media is continually changing, increasing, and evolving”. This is one of the great things in the Internet today. It brings together many millions of people who all connect, share information, events, pictures, and almost everything about in life. And when we speak up with Social Media, Twitter and Facebook will dominate as the top among them all.
If you are prepared to do an extra effort, there is no doubt that these social networking sites can drive extra traffic and sales to your website and to your business as well. I will be recommending you my applicable strategies for Twitter and Facebook marketing. These tips worked and will probably continue to work for the anticipated future.
Be Part of the Community
You need to be part of the community where you gonna serve and share your ideas. Find groups and peers with the same niche of interests. Facebook groups are a great way to find other people who are involved and interested in the same things that you are. You can join to these groups and bond in the discussions, which can then direct to you promoting your related services/product. If you’re clear with this thing you can then easily find and interact with your prospect market.
Build Relationship with the Community Members
Don’t just go broadcasting in and start making loads of posts about what you are going to offer, as this will simply lead to either being blocked from the network or becoming known as a spammer! Avoid pushing your services in a spammy way. Share your ideas and recommend your product slowly but genuinely.
Set Up a Facebook Page and Build Likes
Set up Fan pages correctly with relevance to your services. You can begin to build up a “fan” page with people who are interested in your services/product from which you will gain like in your page and therefore you can get information directly when you add any new posts, discussions, photos, or events to your page.
The information you posted will then be disseminated to your members’ activity page where their followers might see it and like the page too.
Get a Hold on Them
You have to make a stronger relationship with these people but you can’t do that in Facebook and Twitter alone. The best way to do this is to give them a way to provide their email address or other contact information where you could constantly connect to them. Provide them your blog or website so that you will have permission to maintain an ongoing relationship with them.
Monitor Social Media Activities
What’s happening right now is that while everyone focuses on Search Engine Optimization and Social Media Optimization, they tend to forget the most important element of Social Media – the Social Monitoring.
You should constantly monitor your activities. You must take into consideration Facebook Search as part of monitoring your niche, especially when integrating with marketing in general. Searching on Facebook will return people, places, groups, and events. You can then look out all potential sources of discussion about your niche. This could be better now with the new alliance between Facebook and Bing.
Twitter is where the conversations and the sessions started. It isn’t just a place for you to tell people what about status or something else. It’s also a powerful microblogging site that lets you tap into what people are saying about your product and services in real time. This means you can help them out in real time as well. The easiest way to do this in an effective manner is to set up a dashboard like TweetDeck, Seesmic, HootSuite etc. something that will give you different boards to monitor interactions and searches for different keywords that concern to your niche.
Author:- Anil Gupta writes about lots of topics related to blogging like blog tips and guest blogging with other niches like seo, social media, making money and affiliate marketing.