There’s no magic set of links that will make your blog any easier to find than before. But as far as strengthening your ties to the rest of the web goes, including the right links in your blog posts is an ideal way to do it. Yet, not all links are created equal. Some are meaningless additions to your site that will not increase it’s search value in any way, while others are potentially harmful. However one thing is for certain, and that is links should always make an appearance in your posts. The following are six ideal sources for links, and at least one of such links should be included in every post you write:
Government:- Links that take users to websites of the federal government of the United States are trustworthy on account of the authority of the destination. If you can find a reason to insert a link to a labor statistic, an outlined policy, or anything else the federal government can provide you, go for it.
Academia:- The information that can be found on sites ending in the .edu domain category are nearly as trustworthy as government links due to the integrity of academia. In turn, Google will value any site that links to .edu destinations more so than they would otherwise. If you can find online academic research that relates to your topic, always make sure to link to it.
Credible News Sites:- While the integrity of American cable TV news and their appropriate websites is a matter of debate, clearly popular and highly trusted sources of news, such as the New York Times or Al-Jazeera, are enormously useful sources of information to link to. They provide the added details that will back up what you have to say, as well as enrich the web-value of your blog.
Credible Organizations:- Whether it’s a non-profit, activist group, or a governing body in addition to the American federal government, linking to sources such as the United Nations or Greenpeace so long as it relates to your subject matter is yet another smart way to boost the relevancy of your blog. Yet always remember to double check the credibility of any organization you are not familiar with.
Social Media:– While the power of a social media link has a short shelf life, usually no longer than a few hours, these remain useful links for those who update their blog on a daily or even hourly basis. Social media provides just about anyone with the means to share the most recent hot topics floating around the web. This means you can be the start of something big, if you link to the right social media source at the right time.
New Memes:– Whether it’s a gut-busting new addition to the lolcats gallery or an amazingly hilarious Youtube video, linking to these pop culture phenoms is a sure way to increase your blog’s popularity. Again like social media, the power of memes is short lasting, however by coordinating a meme link with a link FROM social media (such as your Twitter account or Facebook profile) you can ensure that lots of traffic will be funneled through your site as a result.
If you can make it a habit of linking to at least one of these types of sources in every blog post you write, there’s no telling how much more traffic you’ll ultimately be generating. But don’t take my word for it – get started as soon as possible. Don’t miss out on that new meme that could send your site skyrocketing up the PageRank ladder.
Author Bio:- Sam Peters is a weekend blogger specializing in what she knows best; ORM services and online business. She is currently working to see how integrating Basecamp tools can improve her project management techniques.