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Introducing the Google Glass

If the recent Google Glass unveiling left you a little perplexed, it seems you’re not the only one. With Google going for a resolutely space-age design for the first ever item of ‘wearable’ technology, the majority response seemed to be… ‘But who would want to wear that?’

Although there has been a swell of excitement for the technology itself, which in its basic formula is likely to appeal to even the biggest techno-phobes – surely the success of the Google Glass lies not in its status as a piece of technology, but as a fashion accessory?

With the biggest technology brands in the world selling on the basis of their sleek and stylish design as well as their hi-tech potential – yes, we are taking about Apple – it’s becoming even more apparent how the two worlds of fashion and technology are beginning to collide.

With this in mind, we’ve teamed up with illustrator and gadget-man in the know, Nicholas Lamm to suggest how Google could easily turn the Glass into an item we’re all desperate to get our hands on.

Less is more…

With the current prototype featuring a rather bulky frame, there will certainly be no mistaking the Glass (which if anything, will work as an effective advertisement for Google). However, this obtrusive and almost garish design is likely to be anything but comfortable for the user. Instead, it makes much more sense to go for a more streamlined, understated template – our image shows how the product would look if the hardware were transferred from the front to the back in a discreet wrap-around style.

google glass

Define the market

With Google denying any immediate plans to make the Glass a kind of ‘augmented reality’ platform, we think the key to the product’s success will be the way in which it successfully keeps its users firmly in the present. If a lot of us already struggle to disengage ourselves from the smartphone bubble, by creating even more of a digital world, we are in danger of losing ourselves (and our social skills) entirely. By using the technology so that it does not interfere, but simply aid, our experience – it is likelier to work in a number of environments.

glass concept

Specs Appeal

If Google are keen to make the Glass a popular and wearable product, the question remains: why do they not market the item as something a large portion of us already wear? By promoting the Glass as an actual pair of glasses, a whole realm of possibility opens up – from fans of designer fashion to online shoppers, the product will appeal to a massive market.  It’s not like we’re new to the ‘geek chic’ trend; so if done well, it could be taken to a whole other level.

google glass concept

In whatever way the product materialises, the Google Glass certainly spells a new era for the technology industry. Whether the public embraces or shuns it, we can only wait and see.

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{ 8 comments… add one }
  • Andy Wright

    March 18, 2013, 8:52 pm

    They look pretty cool but will be waiting for the price to drop before I can afford one, nice article 😉

    Reply
  • Bharath

    March 18, 2013, 8:59 pm

    Price of Google Glass seems to be a bit high. Hope it will be dropped very soon. Would be waiting to try heads-on, meanwhile will check some promo videos.

    Reply
  • Rashmi Sinha

    March 19, 2013, 12:44 am

    Sounds like pretty cool deal to me, though I hope they slash price soon!!!! There has been rumors doing the rounds that iWatch will be launched to compete with this augmented reality . Cant Wait to see that tech war. 😀

    Thanks for this share!!!

    Reply
  • Lakshay Goel

    March 19, 2013, 10:14 am

    No doubt impressed by the features of Google Glass, I want to owe it. But its price tag moves up my mood. Waiting for Google to reduce the prices so that everyone can afford the new innovation.

    Reply
  • Aditya Nath Jha

    March 21, 2013, 2:43 pm

    Recently they even got a patent for Bone conduction audio delivering technology. They are indeed on the way to create something unique. And if they merge existing Augmented reality games like Google Ingress also in it, then we would have a winner of a product! 😀

    Reply
  • Prajith

    March 22, 2013, 10:15 pm

    I’m cautiously optimistic about google glasses. When you disrupting such basic thing as using hands to do things, it’s does not come easy.

    Google will need to be very focused and work really hard to get it right. So, while I’m on the edge of my chair waiting to get my hands on Google Glasses, I will see how it goes before I invest into building an app for that.

    Reply
  • Osho Garg

    March 23, 2013, 1:46 pm

    these google glass look really good. I will like to try if price will drop like normal glass 😀

    Reply
  • Usama

    March 26, 2013, 2:35 am

    I think Google is trying to change the world and also to dominate it. I also heard that there are lot more inventions from Google are on the way like driver less car. Let’s wait and watch

    Reply

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