If as a small business owner you’re ready to take the plunge and start a blog, there are a few things you need to know to ensure you’re happy with the end result.
First you should know that as a business blogger, your primary goal is create brand awareness and get the word out about who you are and what you do. If handled properly, your blog is the perfect tool to reach this goal. When you establish a blog (or any website) you will need to ensure that you pick a good host and a good internet provider so that you end up with hosting you can count on and a blog that stands the various trials of time.
Below we highlight three major areas of contention when it comes to site hosting. For smooth sailing, keep these three points in mind when choosing a site host provider for your business blog.
First and foremost the site host you choose should have excellent service standards as the last thing you want to worry about when your site is down is whether or not you can reach your site host to fix the issue. This can very quickly escalate and snowball into quite the nightmare if your blog host offers poor service. Look for things like 24/7 access, phone or email support and perhaps even LIVE chat support. Bottom line you want to be able to reach your host any day and any time – when something goes wrong. Right?
Another major point of consideration for your site hosting is price. You might be surprised to hear that some novice blog owners are paying upwards of up to $250 a year for site hosting which is ridiculous a rate. You should not be paying more than $125 a year for site hosting no matter what the package or no more than $11 a month. Most established and good host service providers charge either $9.95 a month or $10.95 a month for service. This is the going rate for an unlimited package of site hosting which should include the basics of unlimited bandwidth, unlimited databases, one click installs of blogging software such as WordPress, unlimited domain name hosting, free support and so on. If you’re paying more than $11 a month or $125 a year, in my humble opinion – you’re overpaying for service, plain and simple.
Many host providers offer unlimited bandwidth, unlimited domain hosting but others add in nice extras like a FREE domain name for the life, free phone and LIVE chat support (e.g. Hostgator) while others charge a premium for this (e.g. Dreamhost), credits for Google PPC, credits for Facebook advertising, FREE web-based forums, themes, plugins and more. Keep an eye out for what your intended host provider offers and note which one offers the most bang for your buck.
Choosing a host provider for your small business blog should not be taken lightly, because if you decide later to transfer out, this can be quite the process and if you’re not familiar with how to do it (like most small business owners), you’re gonna have to outsource this and shell out cash to do so. Not too mention you will need to choose someone you fully trust to do this task as your entire site and all of its contents are at stake. It’s a no brainer really, choose wisely now so you don’t agonize over a bad decision later.
Author Bio:- Missy writes for Broadband Expert who provide reviews, guides and comparison on high speed internet providers, satellite, mobile and cable internet providers in your area.