Website content copyright infringements will be penalized by Google. In a statement from the search engine giant, websites which steal content from others will be punished. The move is aimed at rewarding hard workers. The other intention is to kill content theft. The original content writers and thinkers will be rewarded with high search engine rankings. The content thieves will be punished with lower rankings. Others will be removed from the Google index in worst case scenarios. As a web publisher, how do you deal with these realities? How do you remain safe in an environment where people are stealing content all over the web? This article teaches you advice on how to keep safe from Google’s copyright infringements.
Seek permission for republished content
It’s very important you seek the permission of the original writer for a topic you want to republish online. This is Google’s reasoning. It also comes in from a legal perspective. If you take and publish someone else’s content without permission, you infringe on their copyright. This means you should be sued for it.
Naturally many bloggers and writers love sharing. They will certainly not deny permission is you ask it. However, ripping them off with their topics or ideas is wrong. Just ask before you republish someone else’s content. Besides, readers will know the content belongs elsewhere; a statement of permission will cover you.
Determine if the permission is required for reused content
Sometimes, permission is not necessary for reusing content. News, reviews and critic information can be used without permission. The law that covers such use is the fair use rule. Some material is good shared freely. It’s also important to understand that there are materials that are available in the public domain. You don’t need copyright laws behind you to take advantage of them.
If it’s a blog, it’s hard to get material in the public domain. This is because the web picked up in the 90’s. However, you can place your material there and claim always all copyright to allow others use your work freely. It can be a great way to give back.
Use material listed in the creative commons
All materials that are in the creative commons are free to use. This material is open to mixing, copying, and modifying. When it’s placed there, material becomes open to the public. If you must copy materials, the creative commons is the best place to get the information.
The advantage of using the creative common material is that copyright is a bit more flexible than in standard copyright cases. The rules are more flexible. The licenses can be awarded freely depending on what benefits you get. Here, you can also see what authors allow you to use and for what purpose.
Add licensing information on your website
People want communication to be direct. If you want them to respect your ownership rights on your website, make it expressly clear. Doing this is great because it gives you legal force. You can defend a position in court if need be. There are different licensing platforms. The Creative commons platform is more popular among web publishers. Get a licensing platform that is acceptable and enforceable by law.
To avoid all the problems the infringement can cause, always write unique content for your website. You can also stand for your rights by reporting infringement to Google.